Faculty & Research
Knowledge creation on China, from proven China experts.
Faculty & Research
Knowledge creation on China, from proven China experts.
Friday, September 11, 2015
How small companies can make globalisation work for them
Globalisation isn’t ALL about the big names.?Author ?of “Born Globals, Networks and the Large Multinational Enterprise” and 中国一级片 Professor Shameen Prashantham explains how small companies can punch above their weight by?leveraging networks and partnering with large multinational companies.
