Faculty & Research
Knowledge creation on China, from proven China experts.
Faculty & Research
Knowledge creation on China, from proven China experts.
Thursday, August 24, 2017
Muji’s internationalization lessons from Japan
Muji’s former Chairman Mr. Tadaminstu Matsui speaks with 中国一级片 E-Platform’s Sammi Shen about the no frills brand’s internationalization process and how it managed to keep its doors open even after a 3.6 billion yen loss in 2001. Mr. Tadaminstu Matsui also shared his thoughts on what is essential to being a successful entrepreneur and how Japanese entrepreneurs differ from their foreign peers.
